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Search Engine News

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Hijacking Search: Surf Canyon and ManagedQ Rethink The Search Experience

Wednesday, February 20th, 2008

Creating a new search engine seems like a futile exercise. If Yahoo and Microsoft cannot compete with Google in search, what chance does a startup have? So instead of creating new search engines, we are starting to see the rise of search applications that sit on top of existing search engines.
Two recent examples are Surf [...]

Google Search Goes to Millions of Nokia Handsets

Friday, February 15th, 2008

What would you get if you combined two giant companies in their respective industries? Better services for customers and better income for both companies. I guess this must be what Google and Nokia folks are thinking right now, when both companies reached a deal whereby Google search will be integrated into Nokia’s mobile handsets.
At first, [...]

Doodle On Google

Friday, February 15th, 2008

You know how Google puts up a special, stylized logo on their homepage for various holidays and occasions? Well today Google announced a new competition, “Doodle 4 Google”, which will give aspiring young artists the opportunity to get their own Google Doodle on the homepage and in front of billions of [...]

Yahoo Seen in News Corp. Talks But Analysts Dubious

Friday, February 15th, 2008

Yahoo is in talks on a possible deal with News Corp., but analysts said an alternative was unlikely to emerge to rival Microsoft Corp.’s bid for Yahoo, now valued at $42.1 billion.
News of the talks to combine their Web properties was first reported by the Silicon Alley Insider blog on Monday, which said one proposal [...]

Google wins in blind search test

Thursday, October 18th, 2007

In a blind “taste test” searchers chose Google, then Microsoft and Yahoo. That’s according to the results of a poll created last week by the Google Operating System blog. Participants could try out three unidentified search engines and vote which had the best results. The results are in and 51 percent of the more [...]

Are you unintentionally spamming search engines?

Thursday, October 18th, 2007

Are you sure that your website is free of hidden text? There are many ways to create hidden text unintentionally. By checking your web pages, you make sure that you won’t be penalized for something you did not intend to do.
Why is hidden text a problem?
Google doesn’t like hidden text and hidden links [...]

GOOG-411 Is Out Of Beta

Tuesday, October 16th, 2007

This is another post that shows Google is one more step closer to world domination (Internet Marketing)
The Google Blog announced that GOOG-411, Google’s voice enabled search service, is now out of beta.
To use GOOG-411 just dial 1-800-466-4411 (aka 800-GOOG-411) and listen to the voice prompts. As part of a promotion for GOOG-411 leaving beta, Google [...]

Google Tops Feed Reader and Social Bookmark Rankings

Tuesday, October 16th, 2007

Some interesting audience-engagement data just came out from AddThis.com, which ranks the top feed readers and bookmarking services by how actively they are used. These rankings are based on how many times people across the Web add a link to a bookmarking service or a feed to an RSS reader using the AddThis button. (That’s [...]

Improving Google Adwords Campaign Profitability Through the Elimination of Low Quality Clicks

Tuesday, October 16th, 2007

With increased competition leading to higher keyword prices, one of the most important metrics in a search marketing campaign is the conversion rate of clicks to actions. An action might be a sale, a lead, or any other desirable, quantifiable result. Faced with increasing keyword prices, maintaining an acceptable return from a search marketing budget [...]

Google Hinting at Its Own Social Network?

Tuesday, October 16th, 2007

Unlike our good friend Steve, Eric Schmidt is one of the “true believers” in social networking. Perhaps he’s just one of the “younger people” (or younger at heart people) that Ballmer said were so absorbed in the faddish nature of social networking, even though he is a couple months older than Ballmer.
Whatever the case, Schmidt [...]

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