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Some Mistakes That Reduce the Value of a Web Design
By xaby | January 8, 2010
In order to make the website user friendly as well as search engine friendly, web designers should follow certain SEO techniques while designing the website to promote business. It is necessary for business owner to always consult with the professional designers to avoid mistakes in designing the website that can decrease the amount of targeted audience. Let’s take a look at the mistakes that are often made by the web designers and ignored by the website owners.
Bad Search
The main mistake in the web design is bad search option that often results in few target traffic to the site. The search box on the website should be represented as a simple box and should be able to get the results from other pages of the websites that users are looking for. It is important to have a good search option because it is the lifeline for users when navigation of Web Pages fail sometime.
PDF Files
Most of the users hate reading PDF files online and even normal things such as saving documents or printing the documents is complex because standard commands of internet browsers do not work. However, PDF documents are great for distributing manuals but PDF files present on the website for reading do not give the desired results that owners may be seeking.
Color Does Not Change for Visited Links
A good clutch of preceding navigation helps people to understand their current location. Knowing the present as well as past locations make it much easy for users to decide which web page to go next. Changing the colors of visited navigation links are the key factor for this purpose. When visited navigational links do not change color, visitors exhibit navigational confusion and unintentionally visit the same web pages repeatedly.
Non-Scannable Content
Web designer should always write the content with Web design proofs and never use the printed or scanned text over the site. Writing content gives two benefits; first, designers can highlight the keywords for SEO or search engine optimization purpose. The second benefit of written content is that users can easily read the text than printed or scanned text. Designers should use the following documented tricks to make the web page more attractive and easily readable.
Subheadings.
Bulleted Lists.
Short Paragraphs.
Highlighted Keywords.
Fixed Size of Font
Cascading style sheets or CSS specify fixed size of font and disable the browser’s option of ‘change font size’ and most of the time this size of font is very tiny that reduces readability of web content.
Web Page Titles with Less Visibility for Search Engines
The humble web page title is the main tool that helps in attracting new customers to the site. During the process of web design, designers should make the title of webpage by using the potential keywords related to the content of page.
By avoiding the above discussed mistakes and following some search engine optimization techniques, designers will definitely be able to design a website that can easily enhance the volume and traffic of targeted audience towards the site.
Sphere: Related ContentTopics: Internet Marketing, Search Engine Optimisation, Web Design |
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