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What’s Cooking in Google’s Enterprise Labs?
By xaby | June 20, 2008
Google’s enterprise strategy isn’t much different than the consumer side when it comes to giving users an early look at services in development.
Newsflash: Google isn’t your typical enterprise software company.
The search giant that’s made billions off its consumer online services has some unique ideas for attracting enterprise customers. Selling to corporations is usually a long, deliberate process, but Google (NASDAQ: GOOG) thrives on speed and thinks it can apply some of its consumer strategy to speed up the process.
“I was on the enterprise software side for 10 years, and traditionally that’s a big bang, long release cycle,” Cyrus Mistry, Google’s product manager, enterprise search, told InternetNews.com. “Google’s on a much quicker pace than that, we’re known to innovate daily.”
Full Story at InternetNews.com
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